For a gold miner finding an area that not only has rich reserves of gold but also a cost-effective process for extracting it is the key. Successfully accomplishing this is called "CRACKING THE CODE" by some in the industry. Once you have cracked the code you are set, because you know that it is only a matter of how much raw material you put in the front door that will determine how much gold comes out of the back.
Your real estate business is just the same. "Cracking the Code" should be your major focus. Once you have successfully cracked the code, or in other words, created a system that dependably brings in business regardless of what anyone else is doing you have effectively created your own little gold mine. It will simply be a matter of how much you put in the front door, so to speak, that will determine your income.
The important question then is: "How to crack the code?"
Just like gold mines different locations have unique dynamics. You may be in an area that is highly affluent and growing in population or you may be in a market that is mostly low-income and slowly contracting. You may have lots of renters in your area or mainly homeowners.
There are all kinds of variables that change from region to region and town to town. The fact is that each of us has a somewhat unique location we call our market. And certain techniques will work better in some areas than they will others.
Therefore, the only way to "crack the code" in your area is to do as the gold miners do. You must systematically test individual tactics and faithfully track your results. This is the only way to know which systems are working and which are not. If they are not working you must refine and improve them or change tactics all together. Even if they are working you should continue to test in order to continually improve your results.
That is the beauty of this business. In gold mining you have to put out hundreds of thousands if not millions of dollars attempting to crack the code. In the real estate business the only risk you have to take is an inexpensive test. Each of these tests puts you that much closer to cracking the code for your area.
Learn more about getting free real estate leads by visiting http://www.gettingrealestateleads.com, a training and instructional website that offers information, tips and free real estate lead generation resources and advice. Article Source: http://EzineArticles.com/?expert=Shawn_Meldrum |
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